In this 5 Minute Fix, I’m going to show you how to customize MailChimp signup forms.
CUSTOMIZE A MAILCHIMP SIGNUP FORM
Once you log into your MailChimp dashboard, you’re going to navigate to lists, and you’re going to select the list you’re going to create the signup form for. Click the drop-down carrot, and go to signup forms. We’re going to start with general forms.
So this is what your signup form is going to look like initially. Now for your basic signup form, to quickly and easily customize this, the first thing you’re going to do is get rid of the last name field, unless you need it for some particular reason.
The next thing I recommend you do is simply drag the first name field above the email address field. Most people are accustomed to entering their first name first, email address second, so that’s the natural order of your signup form.
Next, you can click at the top where it says the name of your list, and you can click to use an image. If you already have some images in your MailChimp gallery you can use one of those. I recommend, if you create an image with your logo on it, that it’s no larger than 600 pixels wide.
Then you can select “edit” on the text field and you can type a little welcome message.
Now in this particular case, I’m going to show you how to add a couple options to your signup form. Let’s say that, for example, you send an RSS email and a weekly newsletter and you want to give subscribers the option to sign up for either or both of those. I recommend that you use check boxes – this allows them to select more than one of the options you’re giving them. Simply name the field label – and this is something your readers are going to see so make sure you name your field label something they’ll understand. Now as you can see, they have the option to receive the daily blog posts, your weekly newsletter, or both. And in the text field, we’ve told them that they can choose one or both of the options below.
Now it’s time to customize the colors. We’re going to go to the “design it” tab, and this is where you can click to change the background color. If you click on the body, you can change the body. And if you go to “Forms”, this is where you can change the button color. And you can also change the hover color. Test that by hovering over your button and it changes color. You can use any of these fields to change the way your form looks to your subscribers.
Two things: if you are using a plugin on WordPress, you can embed this form using a plugin. If you want to share this form on social media, you can simply copy the link and save this as your Facebook call-to-action button, or anytime you share it on social media.
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